Ex-Kuoni to transform Miki Travel Miki Travel is undergoing transformation with three strategic pillars – technology, expansion and management – since former Kuoni stalwart Olivier Moeschler joined as CEO of its Asia division last year. Source: Hotel Marketing Ex-Kuoni to transform Miki Travel
Skyscanner’s chatbots surpassed one million traveler interactions Yet, the company finds that bots are still a nascent technology – while sales of the home assistant hardware have skyrocketed, the ecommerce equivalent hasn’t followed suit. Source: Hotel Marketing Skyscanner’s chatbots surpassed one million traveler interactions
Reading Between the Lines: A 3-Step Guide to Reviewing Web Page Content Posted by Jackie.FrancisIn SEO, reviewing content is an unavoidable yet extremely important task. As the driving factor that brings people to a page, best practice dictates that we do what we can to ensure that the work we’ve invested hours and resources into creating remains impactful and relevant over time. This requires occasionally going back and re-evaluating our content to identify areas that can be improved. That being said, if you’ve ever done a content review, you know how surprisingly challenging this is. A large variety of formats and topics alongside the challenge of defining “good” content makes […]
Top 10 Typography Trends of 2018 [Infographic] Typography can be a fun and functional way to showcase your brand. Check out this graphic for 10 inspiring font and typeface ideas and trends you can explore this year. Read the full article at MarketingProfs Source: Marketing Profs Top 10 Typography Trends of 2018 [Infographic]