American Express sees promise in virtual reality to showcase hotel portfolio Last week, American Express held an event in New York, enabling guests to virtually visit the Waldorf Astoria Beverly Hills using VR headsets. Source: Hotel Marketing American Express sees promise in virtual reality to showcase hotel portfolio
Airbnb getting a 0 Million boost to build its hotel-like apartment business Brookfield Property Partners announced it has entered into a $200 million equity investment program with Niido, a new hotel-like concept that Airbnb announced in October. Source: Hotel Marketing Airbnb getting a 0 Million boost to build its hotel-like apartment business
How disruption is driving change for hotels From the likes of Airbnb to growing competition in the food and beverage space, disruptive forces are striking the hotel industry from all angles. Source: Hotel Marketing How disruption is driving change for hotels
Are hotel reward programs still relevant in 2018? A recent PhocusWright report demonstrated that loyalty programs account for up to 3/4 of all brand.com hotel bookings last year. Loyalty programs are here to stay, even though they will evolve into something different to what we are used to know today. Source: Hotel Marketing Are hotel reward programs still relevant in 2018?