For travel it’s time to get creative on social Future travelers are paying attention to what is being posted, especially by those they trust. And the most effective way to reach those future travelers is by engaging with current ones. Source: Hotel Marketing For travel it’s time to get creative on social
How customising travel content creates demand According to Trivago, displaying generic content for all searches – a picture of the hotel and a standard room – often misses the customer connection. Source: Hotel Marketing How customising travel content creates demand
Dara Khosrowshahi’s exit major loss for Expedia Khosrowshahi’s departure comes at a crucial time for Expedia, which spent much of 2016 integrating its acquisitions of rival Orbitz and vacation rental site HomeAway. Source: Hotel Marketing Dara Khosrowshahi’s exit major loss for Expedia
Are hotel-fee initiatives inspired by what the airlines have accomplished? Are hotels becoming more like the airlines when it comes to how they’re pricing their rooms, especially by imposing stricter cancellation policies and other fees? Source: Hotel Marketing Are hotel-fee initiatives inspired by what the airlines have accomplished?