Marriott and Fast Company partner for “Inspiration Collection” The Inspiration Collective presents guests with the opportunity to explore dozens of top products both through a digital touchscreen and physical experiences. Source: Hotel Marketing Marriott and Fast Company partner for “Inspiration Collection”
Can hotels win back search? Facing increased competition from Google and OTAs, hospitality brands find it increasingly difficult to score high in a unique search landscape. Source: Hotel Marketing Can hotels win back search?
Bing gearing up to officially launch Hotel Ads product What is new in travel metasearch for 2018? One answer to that question is Bing Hotel Ads, giving hotel marketers a new metasearch channel to directly display ads to Bing customers. Source: Hotel Marketing Bing gearing up to officially launch Hotel Ads product
Hotels can still make a play for bookings through Google According L2’s latest Google Hotel Finder report, large hotel brands like Hilton and Marriott are able to go head-to-head with OTAs in paid results for unbranded terms, with Hilton gaining the most visibility. Source: Hotel Marketing Hotels can still make a play for bookings through Google