Wander helps you travel spontaneously – to a budget Just tell the app your origin airport, and the dates you can to travel, and how much you can afford, and it will return back with a list of potential destinations. Source: Hotel Marketing Wander helps you travel spontaneously – to a budget
Uber drivers are convinced the 5-star rating system is pointless Uber created the passenger rating to foster mutual respect between riders and drivers. But how are ratings calculated, and do they even matter? Source: Hotel Marketing Uber drivers are convinced the 5-star rating system is pointless
Hotel direct booking campaigns not taking meaningful share from OTAs Despite major direct booking pushes, the balance of power in U.S. market share among hotel brands and OTAs has been surprisingly even-keeled over the last year with overall share shifts amounting to less than one percentage point up or down for each sector. Source: Hotel Marketing Hotel direct booking campaigns not taking meaningful share from OTAs
Premier Inn, the hotel chain that doesn’t need Booking.com or Expedia While the likes of Hilton Worldwide, Marriott International and InterContinental Hotels Group have all made a push for more direct bookings, there’s one company whose strategy has left it almost totally unreliant on online travel agents. Source: Hotel Marketing Premier Inn, the hotel chain that doesn’t need Booking.com or Expedia