Marketing initiatives not the biggest driver of hotel bookings Hotels that switch to a multi-touch attribution model quickly learn, that they used to attributed much more than they should to targeted promotions. Source: Hotel Marketing Marketing initiatives not the biggest driver of hotel bookings
Google testing hotel price slider & carousel price labels These tests include price labels in maps and add a price slider filter and price labels in the carousel listings. Source: Hotel Marketing Google testing hotel price slider & carousel price labels
Dispelling 5 common TripAdvisor myths TripAdvisor’s content integrity guru Catherine Knapp shares a few facts behind a couple of misconceptions about TripAdvisor. Source: Hotel Marketing Dispelling 5 common TripAdvisor myths
TripAdvisor launches mobile management center for hoteliers TripAdvisor has introduced a new mobile management center experience for hoteliers who are using our native iOS and Android apps, making it easier than ever for them to access and update their listings anytime, anywhere. Source: Hotel Marketing TripAdvisor launches mobile management center for hoteliers