Kayak proposes ‘lets travel forward together’ with European Love Letters push Online travel company Kayak is looking to bring the people of Europe together with its new initiative ‘European Love Letters’. Source: Hotel Marketing Kayak proposes ‘lets travel forward together’ with European Love Letters push
Simplifying digital marketing for hotels Too many hotel marketers get caught up in the latest trends or buzz words like “big data” or “content marketing.” It’s time to get back to the basics and focus on what’s important – your guests. Source: Hotel Marketing Simplifying digital marketing for hotels
GDPR: Travel is not prepared for new EU data laws Recently a large travel organisation asked approximately 60 members, attending a financial event, if they had heard of GDPR and if they had did they plan to implement it. The result was that only five had. Source: Hotel Marketing GDPR: Travel is not prepared for new EU data laws
When you should use OTAs – and when you shouldn’t Booking directly with a hotel can yield significant benefits over booking with a third-party site like an OTA. But the latter can remain an important tool for all types of travelers, when used properly. Source: Hotel Marketing When you should use OTAs – and when you shouldn’t