Facebook’s head of travel on hotels going mobile If hotels aren’t paying enough attention to mobile right now, they’re missing out. That’s the primary message Facebook Head of Travel, Christine Warner, has for hotel brands. Source: Hotel Marketing Facebook’s head of travel on hotels going mobile
Digital trends that are transforming the travel industry in 2017 The experience economy has created an atmosphere that encourages and values experiences above material possessions. Sharing these travel experiences online and offline with family, friends and fellow travelers has become its own form of currency. Source: Hotel Marketing Digital trends that are transforming the travel industry in 2017
UK consumers save and sacrifice to afford to travel UK consumers will cut back on eating and drinking out before sacrificing on leisure travel, according to February 2017 research that examined attitudes about discretionary spending. Source: Hotel Marketing UK consumers save and sacrifice to afford to travel
Metasearch helps hoteliers drive direct bookings By understanding the value proposition that makes metasearch so unique, you can begin to minimize the dependency that you have on big booking sites. Source: Hotel Marketing Metasearch helps hoteliers drive direct bookings