Insights into the booking paths of American, British and Canadian travelers Expedia Media Solutions has launched a new study by comScore, The Traveler’s Path to Purchase, which identifies trends and behaviors of American, British and Canadian consumers along the 45-day digital journey leading up to a travel purchase. Source: Hotel Marketing Insights into the booking paths of American, British and Canadian travelers
Airbnb working on a new way to book flights Airbnb is developing a service for booking air travel as the home-rental startup looks to compete with Priceline Group Inc. and Expedia Inc. for more of people’s online travel spending. Source: Hotel Marketing Airbnb working on a new way to book flights
Expedia: Key to continued growth is developing the right tech The OTA’s leadership is looking to what the next 20 years and beyond will bring, and what they see is continued growth in travel sales and the technology that drives it. Source: Hotel Marketing Expedia: Key to continued growth is developing the right tech
How Priceline’s new Road Trip Deals feature might be significant This seems to be an interesting time for the travel industry. While deal publishing websites such as Travelzoo, are striving to push their hotel booking platform to users for direct bookings, it seems that online travel booking giants, in turn, want a share of the deal publishing pie. Source: Hotel Marketing How Priceline’s new Road Trip Deals feature might be significant